Lee- Make History!
I am not much of a brand slave, but I do have a few weakness with it comes to certain brands. More specifically I am quite rigid that if I have to buy a pair of branded jeans, I only buy branded one’s. I am a big Levi’s fan and I usually get a pair of LEVI’s after every six months or so. This post should have come up last week because I saw it last week when I was window shopping in the mall.
So, there is a Lee showroom. Lee is one of the major competitors of Levi’s in India apart from many other brands. Lee is calling for participation in the Lee-Make History competition where in the participants are supposed to send in Picture Story’s. It is really worth a shot for passionate short-picto story directors.
The above photograph shows one of the selected entries of the picture stories, it is titled as “I want to be Zidane”. The picture story’s main theme is that back alley’s and streets are the place to see the stars of tomorrow play- which is indeed very true!
Moreover, Lee is offering a winning cash prize of $40,000 that is more than One Lakh of INR (Indian National Rupees), which is really worth the effort to be put in as I have seen many brands offer a lot less for their promotional events.
To participate, Click Here.


